{"id":13480,"date":"2024-09-11T12:00:03","date_gmt":"2024-09-11T10:00:03","guid":{"rendered":"https:\/\/cyberinsights.iainfraser.net\/?p=13480"},"modified":"2024-11-21T13:41:58","modified_gmt":"2024-11-21T12:41:58","slug":"spam-detection","status":"publish","type":"post","link":"https:\/\/smecyberinsights.co.uk\/index.php\/2024\/09\/11\/spam-detection\/","title":{"rendered":"EMAIL: SPAM DETECTION \u2013 Study reveals top most dangerous and recurring words used in Scam emails."},"content":{"rendered":"\t\t
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Helping keep European SMEs CYBERSafe!
\n<\/strong>Gibraltar: Wednesday\u00a0 11 September 2024 at 12:00 CEST<\/p>\n

EMAIL: SPAM DETECTION \u2013 Study reveals\u00a0top most dangerous<\/strong>\u00a0and\u00a0recurring words<\/strong>\u00a0used in\u00a0Scam emails<\/strong><\/b>
\nSyndicated via\u00a0 CYBERInsights\/CyberVoice<\/a>
\nFirst for\u00a0SME Cybersecurity\u00a0 PR<\/a>
\nGoogle Indexed on 110924 at 13:00 CET<\/a>
\n#CyberInsights #SMECyberNews\u00a0<\/em>#SMECyberPR<\/em><\/p>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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“Money”<\/strong>\u00a0is\u00a0the most dangerous word, topping the chart with a\u00a0high infection\/damage rate (83.56%)and having\u00a0the second-highest appearance frequency and CTR.<\/strong><\/p>\n

The word “free”<\/strong>\u00a0appears\u00a0most frequently (2,266 times)but has\u00a0the lowest CTR (0.56%),<\/strong>\u00a0indicating it is\u00a0often seen but rarely clicked.<\/p>\n

The keyword “income”<\/strong>\u00a0has\u00a0the highest CTR at\u00a04.68%\u00a0despite a moderate appearance frequency (267).<\/strong>\u00a0This suggests users find “income” highly relevant or interesting.<\/p>\n

A recent study by\u00a0<\/strong>ZeroBounce<\/strong><\/a>\u00a0analyzed\u00a0email datasets for spam detection to detect the top most dangerous\u00a0and\u00a0recurring words\u00a0used in\u00a0scam emails<\/strong>. The list was compiled by feeding the large-scale email datasets into machine learning models to identify patterns and trends.\u00a0A weighted score\u00a0was calculated considering\u00a0the appearance frequency\u00a0of the word, the\u00a0click-through rate (CTR),\u00a0<\/strong>and the\u00a0infection\/damage rate.<\/p>\n

“Money”<\/strong>\u00a0ranks first on\u00a0the list of the most dangerous words frequently appearing in emails,<\/strong>\u00a0with a\u00a0CTR of 4.56%.<\/strong>\u00a0It has\u00a0the second-highest infection\/damage (83.56%)<\/strong>, suggesting it is both popular and risky.<\/p>\n

The\u00a0second<\/strong>\u00a0on the list is\u00a0“Investment,”<\/strong>\u00a0with a relatively\u00a0low rate of appearances (226)\u00a0<\/strong>and a\u00a0high CTR of 4.59%.\u00a0<\/strong>Interestingly, it has\u00a0the highest infection\/damage\u00a0rate at 89.64%<\/strong>, making it the most dangerous term on the list.<\/p>\n

“Credit”\u00a0<\/strong>holds the\u00a0third<\/strong>\u00a0position, appearing\u00a0726 times<\/strong>, which is a relatively high frequency. Its\u00a0CTR is slightly lower at 4.22%<\/strong>, with a\u00a0moderate infection\/damage rate of 50.52%.\u00a0<\/strong><\/p>\n

In\u00a0fourth<\/strong>\u00a0place,\u00a0“billion”<\/strong>\u00a0appears\u00a0107 times<\/strong>\u00a0with a\u00a0CTR of 3.97%<\/strong>. It has an\u00a0infection\/damage rate of 71.93%<\/strong>, which is\u00a0the third highest\u00a0<\/strong>among the terms. Compared to “investment” and “credit,” “billion” is less frequently seen but has a similar level of risk, suggesting a potential cautionary interest from users.<\/p>\n

“Free”<\/strong>\u00a0is ranked\u00a0fifth<\/strong>\u00a0and stands out with\u00a0the highest appearance frequency (2,266)<\/strong>\u00a0but\u00a0the lowest CTR (0.56%).\u00a0<\/strong>Unlike “money” and “investment,” which have high engagement, “free” seems to be widely ignored, likely due to user scepticism.<\/p>\n

“Loan,”<\/strong>\u00a0in\u00a0sixth<\/strong>\u00a0place, appears\u00a0176 times<\/strong>\u00a0and has a\u00a0CTR of 4.31%<\/strong>. Compared to “free,” “loan” has a higher CTR and more moderate risk, indicating it is more trusted or relevant to users.<\/p>\n

“Debt”<\/strong>\u00a0is in\u00a0seventh\u00a0<\/strong>place, with\u00a0194 appearances,<\/strong>\u00a0a\u00a0CTR of 3.73%<\/strong>, and an\u00a0infection\/damage rate of 60.61%.<\/strong>\u00a0This suggests that while “debt” has moderate risk and engagement, it doesn’t attract as much user attention as higher-ranking terms.<\/p>\n

“Cash”<\/strong>\u00a0ranks\u00a0eighth<\/strong>\u00a0with\u00a0321 appearances,<\/strong>\u00a0a\u00a0CTR of 3.93%<\/strong>, and an\u00a0infection\/damage rate of 52.66%,<\/strong>\u00a0placing “cash” in a relatively safer category.<\/p>\n

“Cost”\u00a0<\/strong>is\u00a0ninth<\/strong>, with\u00a0the second-lowest infection\/damage rate of 43.33%.<\/strong>\u00a0Compared to terms like “investment” and “money,” “cost” is relatively safe and moderately engaging, indicating that users find it less risky.<\/p>\n

“Income”\u00a0<\/strong>is at the bottom of the list, ranked\u00a0tenth<\/strong>, but it has\u00a0the highest CTR at 4.68%<\/strong>\u00a0and\u00a0the lowest infection\/damage rate at 32.26%.\u00a0<\/strong><\/p>\n

CEO of\u00a0<\/strong>ZeroBounce<\/strong><\/a>, Liviu Tanase, comments on the study: “Every day, scammers are becoming more sophisticated in the increasingly digital world. They often use words like ‘money’ or ‘important’ to grab your attention and create a false sense of urgency or opportunity, making it easier for people to let their guard down. It\u2019s important to identify these red flags and not take things at face value to avoid these dangerous schemes.”<\/p>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Image Credit: IfOnlyCommunications<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Image Credit: Gerd Altmann\/Pixabay Learn More \/… Image Credit: IfOnlyCommunications Learn More \/…<\/p>\n","protected":false},"author":1,"featured_media":13483,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"yes","footnotes":""},"categories":[36],"tags":[477],"ppma_author":[415],"class_list":["post-13480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prchannel","tag-cybervoice"],"featured_image_urls":{"full":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay.jpg",1280,658,false],"thumbnail":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay-150x150.jpg",150,150,true],"medium":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay-300x154.jpg",300,154,true],"medium_large":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay-768x395.jpg",640,329,true],"large":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay-1024x526.jpg",640,329,true],"1536x1536":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay.jpg",1280,658,false],"2048x2048":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay.jpg",1280,658,false],"covernews-featured":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay-1024x526.jpg",1024,526,true],"covernews-medium":["https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/09\/Image_GerdAltmann_Email_Pixabay-540x340.jpg",540,340,true]},"author_info":{"display_name":"Cybersecurity Journalist Iain Fraser","author_link":false},"category_info":"CYBER VOICE<\/a>","tag_info":"CYBER VOICE","comment_count":"0","authors":[{"term_id":415,"user_id":0,"is_guest":1,"slug":"cybersecurity-journalist-iain-fraser","display_name":"Cybersecurity Journalist - Iain Fraser","avatar_url":{"url":"https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/10\/index_image440-removebg-preview.png","url2x":"https:\/\/smecyberinsights.co.uk\/wp-content\/uploads\/2024\/10\/index_image440-removebg-preview.png"},"0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"_links":{"self":[{"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/13480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/comments?post=13480"}],"version-history":[{"count":9,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/13480\/revisions"}],"predecessor-version":[{"id":13544,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/posts\/13480\/revisions\/13544"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/media\/13483"}],"wp:attachment":[{"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/media?parent=13480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/categories?post=13480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/tags?post=13480"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/smecyberinsights.co.uk\/index.php\/wp-json\/wp\/v2\/ppma_author?post=13480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}